Friday, 13 May 2016 17:57

Oracle Cloud at Customer covers Australia


Australia is one of the first markets for Oracle Cloud at Customer, a new service that provides on-premises IaaS.

As previously reported, Oracle Cloud at Customer provides fully managed, 'pay by the drink' IaaS on hardware that can be installed on customers' premises or in their chosen data centre.

Oracle APAC group vice president and chief architect for core technology and cloud Chris Chelliah told iTWire that Oracle Cloud at Customer provides the same or better cost and granularity as conventional IaaS, with the added advantage of lower latency.

It is also easier to 'lift and shift' workloads - including non-Oracle workloads - onto Cloud at Customer, he said.

Furthermore, it addresses concerns about data sovereignty, service level agreements, network standards and IT operations practices.

"This is a no-brainer for business."

Likely customers for Cloud at Customer are "the usual suspects," Chelliah said: organisations in the more regulated segments - especially banking and finance, public sector and healthcare - that have been inhibited from adopting IaaS.

"We're ready to rock and roll" with unidentified customers in all three areas, he said, noting that Australia is one of the most mature IaaS markets outside North America.

Asked about the likely timing, an Oracle spokesperson said the company expects Cloud at Customer to make a significant difference in the coming financial year.

Cloud at Customer gives Oracle an opportunity "to leapfrog and change the game for the customer" by providing the benefits of cloud without the drawbacks, he said.

Oracle is promoting Cloud at Customer in partnership with Equinix to customers that want their system to be located at a third-party data centre.

Oracle's own cloud systems are located in Equinix data centres around the world, making it easy to migrate workloads from Cloud at Customer to Oracle Cloud if desired.

Equinix Australia managing director Jeremy Deutsche told iTWire that a local study had found 87% of enterprises were planning a hybrid cloud strategy as they want control and sovereignty, with equipment inside their own firewalls.

Equinix provides excellent connectivity between Oracle Cloud at Customer or Oracle Private Cloud Machine (essentially the unmanaged, non-subscription version) and Oracle Cloud, as well as "numerous other connectivity options," not just in Australia but around the world.

Cloud at Customer is "another great choice for Australian enterprises," Deutsche said.

Subscribe to ITWIRE UPDATE Newsletter here


It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site and prominent Newsletter promotion and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.



iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.


Stephen Withers

Stephen Withers is one of Australia¹s most experienced IT journalists, having begun his career in the days of 8-bit 'microcomputers'. He covers the gamut from gadgets to enterprise systems. In previous lives he has been an academic, a systems programmer, an IT support manager, and an online services manager. Stephen holds an honours degree in Management Sciences and a PhD in Industrial and Business Studies.

Share News tips for the iTWire Journalists? Your tip will be anonymous




Guest Opinion

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News