Author's Opinion

The views in this column are those of the author and do not necessarily reflect the views of iTWire.

Have your say and comment below.

Monday, 15 December 2014 08:38

Merry Christmas, Mr Turnbull Featured

By

Better late than never. Or is it? The transition to the Turnbull NBN is now complete.

So, in the space of a few days, we’ve had the new NBN regulatory policy document, the announcement of the new Telstra and Optus deals, and the details of the new anti cherry picking regimen.

It never rains but it pours. The flurry of announcements is astonishing, given their far-reaching consequences. Let us give the Government the benefit of the doubt and allow that the timing of the spate of announcements is only coincidentally happening the week before Christmas, and on lazy summer Sunday afternoon.

I was dozing at home. Better check the emails, I thought. I wandered into my office, and saw that Turnbull’s Department of Communications had issued a ‘Media Alert’ at 12:46pm for a 2:30pm press conference. I glanced at my watch. It was already after 2:00pm – I had lost an hour and couldn’t make it into town in time for the event.

A hasty call to Turnbull’s press people, and I found out the whole thing would be televised, on ABC 24. In barely half an hour it was all over, with masses of press releases from all parties.

Watching the event the thing that struck me the most was the obvious goodwill. Turnbull and Thodey and Morrow were like three mates who had just shared a lottery prize. In many ways they had – especially Thodey. Keep an eye on Telstra’s share price today. It has already gone up 10% in the last two months – it might break $6.00 this week.

Telstra gets all it wanted –it keeps its money and the all-important ‘shareholder value’. NBN Co gets its hands on the copper and HFC cable it wanted, which means Telstra’s structural separation will be complete. Turnbull gets his deal. And Optus gets rid of its old HFC network.

What’s not to like? Well, it all means we are now lumbered with the ‘multi technology network’ (MTM), a mishmash of technologies far removed from Labor’s vision of an all-fibre network. At yesterday’s event Turnbull repeated his mantra of ‘sooner’ and ‘cheaper’, even saying that he had rescued the NBN because there was a risk that under Labor it would never have been built.

Of course, we will never know. His projections of the NBN’s cost and timeframe under Labor will remain conjecture. The MTM will not.

For better or for worse, that is what we now have.

Merry Christmas, Mr Turnbull.


Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here
BACK TO LATEST NEWS here

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

INTRODUCING ITWIRE TV

iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the iTWire.com site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.

SEE WHAT'S ON ITWIRE TV NOW!

BACK TO HOME PAGE
Graeme Philipson

Graeme Philipson sadly passed away in Jan 2021 and a much valued senior associate editor at iTWire. He was one of Australia’s longest serving and most experienced IT journalists. He is the author of the only definitive history of the Australian IT industry, ‘A Vision Splendid: The History of Australian Computing.’He was in the high tech industry for more than 30 years, most of that time as a market researcher, analyst and journalist. He was founding editor of MIS magazine, and is a former editor of Computerworld Australia. He was a research director for Gartner Asia Pacific and research manager for the Yankee Group Australia. He was a long time weekly IT columnist in The Age and The Sydney Morning Herald, and is a recipient of the Kester Award for lifetime achievement in IT journalism. Graeme will be sadly missed by the iTWire Family, Readers, Customers and PR firms.

Share News tips for the iTWire Journalists? Your tip will be anonymous

WEBINARS ONLINE & ON-DEMAND

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Interviews

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News

Comments