Monday, 04 December 2006 10:04

iPhone, other rumours get hotter as MacWorld approaches

As MacWorld 2007 approaches, it almost seems as if Apple fans are bent on willing the iPhone into existence with a slow hand clap. However, there's now another interesting Apple rumour doing the rounds in the blogosphere and it involves the Mac.

A report picked up from the following blog postulates that Apple may have already purchased virtualization software vendor Parallels, which provides a product that enables an Intel Mac to run Windows and Mac OS X side by side.

Ordinarily we would dismiss this report as just mere speculation from another blogger. However, some months we did postulate that Apple buying Parallels would make perfect sense.

The fact of the matter is, according to a number of watchers of the small startup software company, Parallels has been making some phenomenal improvements to software - for instance allowing Windows applications to sit directly on the Mac OS X desktop - yet it continues to sell for just US$79.

This has lead some people to speculate that Apple has already bought Parallels. If so, why not announce it? Perhaps it's just another rumour that Apple fans are trying to wish into existence.

Has anyone ever considered the fact that Apple probably has the largest ready made research focus group in the world in the form of its fan base? They leave the company in no doubt as to what they want. All Apple has to do is figure out a way to give it to them. With Parallels, that should be easy. The iPhone is a harder ask.


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Stan Beer


Stan Beer co-founded iTWire in 2005. With 30 plus years of experience working in IT and Australian technology media, Beer has published articles in most of the IT publications that have mattered, including the AFR, The Australian, SMH, The Age, as well as a multitude of trade publications.



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