Thursday, 15 July 2021 11:28

PROS launches next-gen platforms for improved pricing and selling


PROS is a SaaS platform to optimise shopping and selling experiences. It has today announced its newest, next-generation, incarnation for driving omnichannel sales for any business, accelerating time to value and optimising revenue profitability.

Many businesses may transact digitally but fail to connect e-commerce and other digital channels to traditional sales-assisted interactions because they have silos of commercial engines, competing business priorities and disconnected technologies.

PROS is tackling this head-on with its next-generation PROS platform products, designed to drive harmonised and interconnected selling across direct sales, partner, marketplace and self-service interactions to next-generation digital channels.

Any business can leverage the PROS Smart Price Optimisation and Management and PROS Smart Configure Price Quote editions, allowing sales strategies to dynamically adapt to a highly fluid market while optimising revenue profitability in constantly changing market contexts.

The PROS Pricing and Selling SaaS editions bring faster time-to-value, spanning simple to advanced use cases, allowing for quick adoption of digital selling capabilities. The pricing, selling and e-commerce facilities are built on artificial intelligence to continually optimise pricing strategies and manage customer purchasing agreement workflows.

“For businesses to outperform, regardless of industry, channel ubiquity is a must, it is simply table stakes,” said Andres Reiner, PROS president and CEO

“Every business – whether a $100M, $100B or anywhere in between – must reconsider the interconnectedness and channel fluidity a true omnichannel sales experience requires to meet customers’ expectations every time, all the time, in every channel. With the PROS Platform, businesses have the agility required to adapt to their constantly changing selling landscape and the increasing pace of change, driving industry-leading interconnected sales motions and powering profitable revenue growth under today’s most demanding market conditions,” Reiner said.

The latest PROS Platform editions are available now.

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David M Williams

David has been computing since 1984 where he instantly gravitated to the family Commodore 64. He completed a Bachelor of Computer Science degree from 1990 to 1992, commencing full-time employment as a systems analyst at the end of that year. David subsequently worked as a UNIX Systems Manager, Asia-Pacific technical specialist for an international software company, Business Analyst, IT Manager, and other roles. David has been the Chief Information Officer for national public companies since 2007, delivering IT knowledge and business acumen, seeking to transform the industries within which he works. David is also involved in the user group community, the Australian Computer Society technical advisory boards, and education.

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