Tuesday, 21 September 2021 11:39

Madison Technologies earns Cisco operational technology value added reseller status

Ross Delacour (left) and Will Castles during the announcement Ross Delacour (left) and Will Castles during the announcement

Madison Technologies has signed an agreement with IT company Cisco to become an operational technology value added reseller for Australia and New Zealand.

Madison Technologies says the collaboration is focused on providing communication solutions with Cisco Industrial Internet of Things (IoT) technologies, to protect people, assets, and environments with real time visibility, security, and automation.

Madison Technologies CEO Paul Calabro and Cisco APJC IoT route to market regional manager Ross Delacour unveiled and showcased the latest in Cisco IoT technologies at Brisbane River under the Gateway Bridge.

“Becoming a Cisco partner is a pivotal milestone in our 30-year legacy connecting critical OT networks in Australia and New Zealand,” Calabro commented. “Through this collaboration, we’re able to strengthen our industrial offering and provide extended capabilities, applications and insights across our valued customers and targeted markets.”

“The Cisco partner status is in recognition of Madison Technologies’ incredible 30-year pedigree in the industrial sector and delivering exceptional value to their customers by placing them at the heart of everything they do,” Delacour responded.

As the convergence of IT and OT integration accelerate, the need for organisations to understand how this convergence aligns to business initiatives across safety, the environment, digitisation, cost management and sustainable growth is vital to implement Industrial IoT solutions, says Madison Technologies.

“The collaboration with Madison Technologies is an incredible opportunity for Cisco to expand into the OT domain in Australia and New Zealand,” said Delacour.

Cisco IoT offers networking and security capabilities, infrastructure and visibility and control. With full visibility of data, real-time decisions can be made to enhance operational efficiency, concurrently reducing the risk of cybersecurity threats to OT systems.

“Cisco’s end-to-end IoT architecture demonstrates the benefits of implementing integrated Industrial IoT solutions providing essential data intelligence and insights,” notes Paul Calabro.

Acubis general manager Chris Acton, a Madison Technologies customer, commented: “The collaboration with Cisco compliments Madison Technologies already exceptional industrial offering.”

“Cisco is undoubtedly one of the leading experts in IT/OT architecture and Madison Technologies has the technical and industrial expertise, to make the digital transformation across critical operational environments a reality,” he says.

Cisco is the global technology leader in networking, cybersecurity and IoT technologies. Madison Technologies is the Australian owned and operated B2B business, that delivers secure connectivity solutions and provides innovative go-to-market capabilities for commercial and industrial communication applications.

Subscribe to ITWIRE UPDATE Newsletter here


It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.



iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the iTWire.com site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.


Kenn Anthony Mendoza

Kenn Anthony Mendoza is the newest member of the iTWire team. Kenn is also a contributing writer for South China Morning Post Style, and has written stories on Korean entertainment, Asian and European royalty, Millionaires and Billionaires, and LGBTQIA+ issues. He has been published in Philippine newspapers, magazines, and online sites: Tatler PhilippinesManila BulletinCNN Philippines LifePhilippine StarManila Times, and The Daily Tribune. Kenn now covers all aspects of technology news for iTWire.com.

Share News tips for the iTWire Journalists? Your tip will be anonymous




Guest Opinion

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News