Reckon (ASX:RKN) says the “unique, first of its kind industry partnership” will empower small- to medium-sized enterprises to deliver a greater customer experience by leveraging the cloud to bolster productivity and fuel growth.
The joint launch follows in-depth feedback from members, and Reckon says the strategic move will see the introduction of IPA Books+, a white labelled version of its flagship cloud accounting solution Reckon One.
Reckon says more than 35,000 members of the Institute, who are mostly either servicing SMEs or small businesses in their own right, will now have access to simple and affordable online accounting software to make running their business easier.
“The partnership with Reckon is an exciting one. It will enable a myriad of benefits including remote working and the ability to access real-time business-critical data such as cash flow at anytime, anywhere.
“As recent reports from the Australian Small Business and Family Enterprise Ombudsman has revealed, a staggering 45% of small businesses are yet to adopt online accounting solutions. With the advent of Single Touch Payroll, the time has come for IPA Books+, a single, reliable, comprehensive solution.”
Sam Allert, chief executive of Reckon, said, “The cloud accounting partnership is an exciting industry first, as we align our business’ strategic priorities and continue to better support SMEs across Australia.
“By taking the powerful technology of ReckonOne and partnering with a leading member-focused organisation, we are delivering a unique solution that goes beyond technology to include training, development, events and support.
“The transition to the cloud will enable IPA members to automate a great deal of administrative work. This frees them up to focus on higher value tasks such as advisory services, which will no doubt open new revenue streams and growth opportunities.” Allert said.