Tuesday, 21 October 2014 22:15

MYOB invests in cloud ERP solutions provider Featured

By
Andrew Birch, MYOB Andrew Birch, MYOB

Accounting software provider MYOB has taken a minority investment position in Washington-based cloud ERP and financial software provider Acumatica following completion of a multi-million agreement allowing it to develop a cloud-based ERP solution for the Australian market.

MYOB will take up a seat on Acumatica’s board and General Manager-Enterprise Division Andrew Birch says becoming a shareholder was a natural progression following a successful year’s partnership. “Playing a role in the governance of Acumatica will enable the business to remain closely involved in the ongoing development of the platform.”

According to Birch the move reinforces MYOB’s commitment to building its cloud capability for mid-range, mid-market enterprises, further extending the company’s offering in this segment and “beyond its already strong SME base”.

“Before partnering with Acumatica, we reviewed technology platforms around the world for the ideal solution that would enable us to extend our successful mid-market business into the online space.

“After working with the company and the platform for over a year, we have been impressed with the sophistication and functionality of the product.”

According to Birch, MYOB is confident that mid-sized clients across Australia and New Zealand will embrace the opportunities a cloud-based ERP solution can offer.

“This new platform provides a complementary state of the art cloud based solution alongside our existing extremely successful on-premise MYOB EXO range, giving clients the choice of the ERP solution that’s right for their needs. The cloud solution will also complement our successful family of cloud solutions for SMEs, including MYOB Essentials and MYOB AccountRight.”

MYOB plans to introduce the cloud ERP solution to the Australian market in the first quarter of next year.

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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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